Our Team

Our Digital Family

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Kara McMaster

FOUNDER AND CHIEF DIGITAL STRATEGIST

Kara McMaster is the founder of McMaster Digital and The Nimble agent.

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Samy Shiplack

CHIEF OPERATIONS OFFICER

A world traveling boho from New Zealand who landed in Canada circa 2015.

With a well rounded background in hospitality, customer service, and generally being awesome, Samy says what she means and does what she says.

Digital marketing is an inspiring, ever changing industry, keeping Samy on her toes. Forging the best possible standards and practices for McMaster Digital operations.

"If you don't like something, change it. If you can't change it, change your attitude."

- Maya Angelou

Vicky Ramos

OPERATIONS MANAGER

Vicky loves working in digital marketing because she finds it fun, dynamic, exciting and fascinating. It also helps her express her creative side. She thrives on the challenges, changes and learning opportunities it presents.

A graduate of B.S. Computer Science, Vicky has worked both in Information Technology and a variety of other non-IT roles like Customer Service, Training, Operations and Social Media Management.

Vicky enjoys water coloring, reading, and when her imagination kicks in, writing novels, bedtime stories for her kids, and articles.

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France Saavedra

MEDIA BUYER

France enjoys his role as a Media Buyer. He finds it challenging and it helps him grow by learning something new every time he’s at work. He enjoys the feeling of success each time he lands a good number of leads.

When not working, he also loves playing online games and is addicted to studying technical analysis in cryptocurrency.

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Skye Fitchett

SOCIAL MEDIA AND BRAND MANAGER

Skye works in digital marketing because she loves discovering what makes each person and business different. With an analytic mindset, she will dive deep into who you are and what you have to offer to ensure that your message is being heard!

Skye has a Bachelor of Arts from Wilfrid Laurier University in Honours Communications and Honours Psychology, with a specialization in Media & Cultural Theory. A TikTok guru and social media specialist, she works hard to help you present the best version of yourself and business, through posts that educate, inspire and entertain!

Skye loves being where the action is! She’s always keeping an eye on new and upcoming trends so she can be the first to experience what Toronto has to offer. In her spare time, she's a real bookworm and likes to explore her creativity through painting!

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Jeffrey Regullano

GRAPHIC DESIGNER

A third-world caffeine-dependent samurai designer of things. Jeffrey Regullano loves music. Indulges like Hemingway. A dwarf who's into basketball. A video-game fiend, shy critic, and day dreams a lot. Comes with crazy kids, and lovely wife.

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Myra Salvaleon

TECHNICAL OFFICER

Myra loves working with different platforms and applications in web development, CRM and web design. She has a soft spot for animals and loves to travel.

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Blessie Javier

SOCIAL MEDIA ASSISTANT

Blessie enjoys engaging with people, and learning something new about them everyday. She graduated with a communications degree, and has background in customer service.

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Andreina Jimenez

INSIDE SALES AGENT

Andreina works as an Inside Sales Agent (ISA) because she loves helping people connect with one another. With an easy-going personality and strong communication skills, she works hard to ensure you’re getting the hottest leads sent right to your phone!

In 2017, Andreina got her degree at La Universidad del Zulia in Venezuela as a Laboratory Technician. She hopes to one day pursue a career in the medical field. With several years experience working closely with clients in a clinic, she is well versed in the art of small talk!

loves to immerse herself in a good story, whether that be books, movies or a series. She is constantly looking for new ways to learn and grow! When she isn’t reading, Andreina likes to hangout with friends.

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Michelle Hilot

SOCIAL MEDIA ASSISTANT

Michelle is our Social Media Assistant. She loves working closely with the Creative team to ensure that expectations and deadlines are met. Her time management skills and creativity ensure that your vision is brought to life.

With experience in Customer Service, she is apt at creating copy which is culturally sensitive and politically correct. She hopes to continue a career in Marketing by gaining practical experience and working hard.

Michelle loves visiting the beach with friends in her spare time. She enjoys her active social life, and values being able to give help and advice to any who need it.